Product Authentication Service              GS1 Hong Kong launched GENUINE Product Authentication Service - an authentication and brand protection solution which is aimed at assisting brand owners, distributors/resellers and retailers to combat counterfeiting and providing companies an effective channel to capture useful customer data and launch customized loyalty programs, which ultimately will strengthen relationships with current customers and establish new relationships with new customers.

RFID Enabling Engine           Funded by Trade and Industry Department, the RFID Enabling Engine project has received great industry support. RFID Enabling Engine is an open source software module, which is free for companies to download and use it to develop their own EPC/RFID applications to improve logistics visibility and warehouse operation efficiency.