Get a barcode

Watch this video to learn the benefits of GS1 barcodes within 90 seconds


Over one million companies globally use our barcodes, including all the major retailers and online marketplaces. Barcodes have greatly helped them improve cost efficiency, and brought the following benefits: 


1. Automate work process

Barcodes significantly speed up the work process as they automate the recording of information, accelerating the work process with higher accuracy and efficiency. 

2. Enhance information accuracy

Barcodes have replaced human hands in terms of entering and reading information. They help eliminate possibility of human errors, offering a reliable way to read encoded information.

3. Optimise inventory management

As product packages feature barcodes, businesses can use the technology to maintain accurate control over inventory. For example, warehouses and retailers can scan barcodes when products arrive and leave, to take a record of inventory. Some companies link their inventory control to online portals so that they can instantly update package status.

4. Achieve Accurate and Efficient Procurement

Unique identification of Product and Location

GS1 identification keys GTIN (Global Trade Item Number) and GLN (Global Location Number) can uniquely identify trade items and locations respectively, ensuring that buyers receive the right products in the right locations. 

Accurate Synchronisation of Product Information

Based on GS1 standards, data pools certified by GS1 GDSN (Global Data Synchronisation Network) enable trading partners synchronise and share new product information and updated existing product information, ensuring the accuracy of product procurement.

Efficient Data Exchange

The GS1 eCom standards provides global standards for electronic business messaging that allow automatic electronic transmission of agreed business data between trading partners, ensuring that the exchange is done rapidly, efficiently and accurately.

Click to see GS1 Hong Kong’s ezTRADE, a paperless business message transaction service . 


If you need a GS1 barcode then you need to join GS1 HK.

Join GS1 HK


Connecting you to the global market


1. Hong Kong prefix 489

Hong Kong brands and products have long been renowned for their high quality and safety.  A barcode starting with 489 pfix means that it is issued by GS1 Hong Kong, and that this product is operated by a Hong Kong-registered company.  It will be facilitate companies to win consumers’ heart, boost brand value and consumer confidence more easily.

2. Tap into the 800-million market on WeChat

By Scanning GS1 HK Barcode through WeChat‘Sweep’Function

The number of monthly active users on WeChat has reached 800 million on average as of August 2016, significantly outnumbering other social platforms. The infinite business potential of WeChat is self-evident for its extensive user base.  Through offering various interactive communication modes and accurate information pushing, WeChat helps build close relationships among merchants and users. Such strength  have turned WeChat into currently the most popular marketing channel in China.


WeChat has made its ‘Sweep’ function for barcode scan open to GS1 HK’s members, offering a chance to connect brand owners and consumers. As our members, you can now edit and upload product information onto the Barcode Plus platform.  Since then, Barcode Plus platform will upload your product information onto the WeChat platform once WeChat users scan physical product(s) through the ‘Sweep’ function.  This helps WeChat users gain instant access to information of your product(s) and will indeed enhance product visibility greatly.


Additionally, merchants can manage their own account and data on the Barcode Plus platform, as well as further editing and updating the latest product information. Through partnership with GS1 HK, you will be able to launch marketing and sales activities in GS1 HK WeChat accounts for reaching out directly to the ultimate consumers.  


For specific information regarding actual operations, please feel free to contact GS1 HK for more details.

3. Connect to leading retailers

Leading retailers, both overseas and local, have long been using GS1 barcodes. Not only do barcodes help them speed up checkout process, they also optimise inventory management. To connect to these renowned retailers, companies have to obtain barcodes for their products.  Also, barcodes are required to sell the products on major e-commerce platforms.


The following big retail names use our barcodes:




If you plan to start business with key retailers in Hong Kong, click here to check our ezTRADE service


4. Exploring E-commerce Opportunities

Enhance search result

GS1 Barcodes serve as an effective conduit between bricks and clicks by seamlessly connecting online and offline channels.  Encoding the GTIN (Global Trade Item Number) and product data of your products web pages enables search engines find the right products with the right information more easily, so that consumers can get accurate search results.  Search engine giant Google, and an increasing number of e-commerce conglomerates such as Amazon, eBay and Tmall have already started to demand GTINs to enhance search results. 

Increase Online Exposure

GS1 Hong Kong’s BarcodePlus enables product information sharing among multiple e-commerce platforms so as to greatly bring more online exposure to your products.

5. Free Barcode Management on BarcodePlus

By using this worry-free management tool Barcode Plus, GS1 Hong Kong members can assign GTINs to their products, and keep them in online product catalogs, so as to effectively avoid duplication of barcodes.  Members also enjoy the privilege of free upload of their product barcodes and descriptions to Barcode Plus product information repository, which is accessible by their potential buyers and even consumers in Hong Kong, Mainland China and anywhere else in the world, via web or mobile apps, so as to enhance product exposure online.

6. Complying with Mainland Regulation

According to The Measures for the Administration of Commodity Barcodes (《商品條碼管理辦法》) implemented by Chinese Government in 2005, companies whose products are manufactured and distributed in Mainland China but with non-GS1 China GCP(Global Company Prefix) need to file their GTIN records with GS1 China.  GS1 Hong Kong provides free services to help members comply with this regulation, so that they can use their barcodes in China the same way they do anywhere else in the world.

7. Validating Barcodes with Barcode Symbol Testing

A barcode's primary function is to carry the product data from the origin to the point of data capture.  Verification of barcodes is therefore an essential quality control process to ensure that barcodes can be scanned at any point of data capture along the supply chain. GS1 Hong Kong members enjoy barcode symbol verification service with barcode testing service reports on the likely scanning performance of barcodes and how closely they conform to specifications.  A GS1 Hong Kong Barcode Verification Report that indicates the compliance level of your barcode will be issued upon the completion of testing.

8. Barcode Trainings

We provide a series of trainings on barcodes and other GS1 standards to enable members to adopt barcodes in their products and applications more easily. The trainings cover key points in the rules of GTIN assignment,  how to fully utilise the GS1 Company Prefix, ranging from the application to the ordering and inventory management and other areas. They also cover how to print high quality merchandise barcodes to avoid possible loss resulting from poor quality printing, and how to utilise barcodes as an effective channel to retrieve consumer data so as to strengthen consumer confidence.

9. Events

GS1 Hong Kong members enjoy the privileged priority to join our various industry events and workshops covering major industry trends such as omni-channel strategies, supply chain solutions.  These events also provide business matching opportunities to facilitate members exploring various opportunities. Click HERE for more details.

10. Dedicated Customer Service

Normally it only takes three working days to process a membership application. Also, a dedicated customer service hotline is established to cater for members’ enquiry regarding any issues about the usage of the barcode and membership benefits.


If you need a GS1 barcode then you need to join GS1 HK.

Join GS1 HK


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