Smart kiosk

Fuel Better Consumer Experience & Drive Business with Valuable Insights

Shoppers are looking for a different in-store experience: more information, more personalization and more convenience. GS1 Hong Kong’s Smart Kiosk is packed with the latest IoT (RFID & video analytics) and AI (data analytics and predictive analysis) technologies, transforming retailers into connected, data-driven smart retail; creating a richer, more personalized experience for customers and drive sales & marketing for retailers.

 

GS1 Standards Drives Efficiencies and Enables Interoperability

All product and customer insights are defined and communicated through GS1 standards (GTIN, GLN, GDTI, GRAI, GCN, EPCIS, etc.) for interoperability, multi-vendor partnerships and wide area deployment.

 

Engaging Shoppers Anytime, Anywhere (Smart Retail Hong Kong)

Customers expect retailers to anticipate and meet their needs in real time. It is not merely about giving customers a satisfactory experience during their journey, but also about inspiring and encouraging them to participate in the smart retail Hong Kong experiences that retailers created for them.

Smart Kiosk (Digital Kiosk) provides real-time information to shoppers and improve customer experience with ease and speed. It allows shoppers to understand products easier by displaying the product details and videos on screen, as well as to touch and feel products.

Smart Kiosk (Digital Kiosk) can be used to display tailored and personalized promotions. By automating recommended products for targeted shoppers shown on screen,  upselling is enabled and impulse buying is encouraged.  Furthermore, shoppers can get discount offer on the spot, delivering meaningful results by showing the right offer to the right person, at the right time.

 

Redefining Smart Retail with Customer Insights

In today’s digital age, retailers need better and faster data-driven insights in the fast-paced marketplace. Packed with the latest IoT (RFID & video analytics) and AI (data analytics and predictive analytics) technologies, Smart Kiosk (Digital Kiosk) can capture how shoppers interact with it, and can be served as a key point for data collection, shaping future operations. Retailers can therefore obtain in-depth shopper information on demographics, sales, purchase patterns, and the popularity of specific items. The information captured can be used to plan for better promotions and target prime demographics. With these data, retailers can verify in-store traffic pattern, top-searched product and in-store satisfactions, ultimately achieving smart retail.

In addition, Smart Kiosk enables collection of customer’s generic data and their purchasing behaviour in store, which can be integrated with website, POS and digital coupon solutions. Their responses can reflect their feelings and experiences of the moment. These data helps marketing team to narrow down what’s working and what your customers wants, and all these insights can be good references to develop marketing and promotional campaigns so as to achieve smart retail Hong Kong.

 

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Interactive shopping experience & real time customer engagement.

Deep understanding of consumer profile & behavior  

Guided selling with accurate & latest product information.

Integrate with digital coupon solution to optimise promotion effectiveness.

Connected retail platform that enables immediate on-line purchase and direct check out.

Drive sales with innovative in-store marketing

Data-driven marketing based on customer insights

Integrated technologies of IoT, AI and video analytics

Interactive Consumer Experience

Touch Screen Kiosk Display

Provide up-to-date product information and create immersive shopping experience.

Digital Coupons

Drive Sales and increase customer loyalty.

Personalised Product Recommendations

Based on AI and machine learning to significantly increase conversions.

Sales Performance

Consumer Profiling & Segmentation

Product Popularity

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Smart Kiosk Leaflet

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