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GS1 Global Data Model

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The GS1 Global Data Model helps you leverage your product content for a seamless shopping experience across every channel.

By simplifying and harmonising the exchange of product data around the world, the GS1 Global Data Model increases operational efficiency for brand owners and retailers and improves data accuracy and completeness for consumers.

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Everyone needs better product data

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Global data model

The complexity of product data exchange today is a liability for brands and retailers.

The high level of incomplete or inaccurate product information is eroding consumer trust.

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One product. One experience. Every channel.

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GS1 Global data model

The GS1 Global Data Model simplifies and clarifies data requirements to enable faster, cheaper and more accurate data creation and exchange.

More reliable and complete product information will improve the omnichannel consumer experience.

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Getting prepared

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GS1 Global Data Model

All businesses will need to invest in the right people, processes and technology.

Pilots by industry leaders showed clear benefits to data quality and operational efficiency.

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成功案例

以科技打造夢想家居

對一間歷經三十載的公司來說,要進行科技改革並非易事,管理層必需擁有無比的決心與毅力,並且制定完善的策略。實惠家居行政總裁吳獻昇觀察到近年消費者行為正在改變…

85間本地公司加入抗疫戰線 生產口罩「碼」上抗疫

疫情期間,香港曾一度出現口罩短缺,全城搶購口罩。一眾本地公司及機構紛紛作出迅速反應,在港自設工場生產口罩及抗疫物資,緩解全城抗疫需求。 疫情開始至今…

疫情逆轉全球化供應鏈 企業以「3高3低」原則自保

因應新冠肺炎疫情,各國採取封城措施,導致全球經濟大受影響,而供應鏈亦受到牽連。香港供應商協會主席、美國吉時兄弟(香港)有限公司董事總經理何文錦預料,疫情令市民起居飲食…

士多

"GS1標準使我們能夠透過標準化的方式,在正確的時間識別正確的產品,提高營運效率並支持數據分析。" -- 行政總裁 岑廸贊先生   …

峰景餐廳集團

"展望未來,集團意識到加強供應鏈和物流系統的重要性,那將能支援和迎合我們持續的業務增長。現有的供應鏈和訂單系統都明顯需要精簡和增強。為此…

恒昌隆

“透過GS1 HK的『REAL Visibility』 方案,客人可以買到多種正品恆昌隆的保 健系列產品,進一步推動產品的銷售情 況。” -- …

億世集團有限公司

"GS1條碼的支持及陪伴,令我們更有信心闖遍天下!" -- 行政總裁許慶得先生   挑戰  …


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