Member price : HKD 350
Non member price : HKD 450

Enquiry: Miss Winifred Wong - E:

Should you have interests, please register online by 17 June 2016. Please settle your payment by cheque payable to “GS1 Hong Kong Limited” with remarks “Cross-border E-commerce Strategy Luncheon Series (2) - WeChat & O2O Marketing” at the back and mail to: GS1 Hong Kong, 22/F, OTB Building, 160 Gloucester Road, Wan Chai, Hong Kong. Confirmation will be sent to the successful candidates 3 days prior to the event. 

Cross-border E-commerce Strategy Luncheon Series (2) - WeChat & O2O Marketing 

Tips to avoid trap when entering China market and strategies to engage new Chinese customers

(a) Overview of latest policy update

(b) WeChat & O2O Marketing

  • What is Wechat?
  • Trend of Wechat platform for corporate
  • General problems and situations faced by Hong Kong businessmen in China market
  • Cross-border supplier - the demand for Hong Kong businessmen
  • Cross-border suppliers to build their own benefits
  • Business marketing model evolution in past 5-years in China
  • What is O2O (offline to online) Marketing?
  • O2O Practice in China
  • O2O  Case study
  • 30-min visit to the Hong Kong Internet of Things Centre of Excellence to understand the latest industry innovative applications


Event details


Date : 24 June 2016 (Friday)
Time : 12:00nn to 2:30pm ** (registration starts at 11:30am)
Guest Speaker: Mr. Chois Choi, Strategy Consultant, Source Network Media Limited
Language : Cantonese
Fee : 
Member            HKD 350
Non-member    HKD 450

(**including refreshment)

Who should attend?

Stakeholders or decision makers who are interested and planning to develop cross-border e-commerce, including manufacturers, distributors, importers & exporters, traders, retailers, e-tailers and logistics service providers, etc

Google Maps

22/F, OTB Building, 160 Gloucester Road, Wanchai, Hong Kong

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