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Benefits of GS1 Hong Kong barcode

Connecting you to the global market

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Hong Kong brands and products have long been renowned for their high quality and safety. A barcode starting with the prefix 489 means that it is issued by GS1 Hong Kong, and that this product is operated by a Hong Kong-registered company. It will more easily facilitate companies to win the consumers’ heart, boost brand value and consumer confidence.

Leading retailers, both overseas and local, have long been using GS1 barcodes. Not only do barcodes help them speed up the checkout process, they also optimise inventory management. To connect with these renowned retailers, companies have to obtain barcodes for their products. Also, barcodes are required to sell the products on major e- commerce platforms.

The following big retail names use our barcodes:

 

        
 

If you plan to start business with key retailers in Hong Kong, click here to check our ezTRADE service. 

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Enhance search result

GS1 Barcodes serve as an effective conduit between bricks and clicks by seamlessly connecting online and offline channels.  Encoding the GTIN (Global Trade Item Number) and product data of your products web pages enables search engines to find the right products with the right information more easily, so that consumers can get accurate search results.  Search engine giant Google, and an increasing number of e-commerce conglomerates such as Amazon, eBay and Tmall have already started to demand GTINs to enhance search results.  

 

Increase Online Exposure

GS1 Hong Kong’s BarcodePlus enables product information sharing among multiple e-commerce platforms to bring greater online exposure to your products. 

By using this worry-free management tool BarcodePlus, GS1 Hong Kong members can assign GTINs to their products, and keep them in online product catalogues, so as to effectively avoid duplication of barcodes.  Members also enjoy the privilege of free upload of their product barcodes and descriptions to BarcodePlus product information repository, which is accessible by their potential buyers and even consumers in Hong Kong, Mainland China and anywhere else in the world, via web or mobile apps. This enhances product exposure online.

According to The Measures for the Administration of Commodity Barcodes (《商品條碼管理辦法》) implemented by the Chinese Government in 2005, companies whose products are manufactured and distributed in Mainland China but with non-GS1 China GCP(Global Company Prefix) need to file their GTIN records with GS1 China.  GS1 Hong Kong provides free services to help members comply with this regulation, so that they can use their barcodes in China as they do anywhere else in the world.

A barcode's primary function is to carry the product data from the origin to the point of data capture. Verification of barcodes is therefore an essential quality control process to ensure that barcodes can be scanned at any point of data capture along the supply chain. GS1 Hong Kong members enjoy barcode symbol verification service with barcode testing service reports on the likely scanning performance of barcodes and how closely they conform to specifications.  A GS1 Hong Kong Barcode Verification Report that indicates the compliance level of your barcode will be issued upon the completion of testing.

We provide a series of training on barcodes and other GS1 standards to enable members to more easily adopt barcodes in their products and applications. The training covers key points in the rules of GTIN assignment, how to fully utilise the GS1 Company Prefix, ranging from the application to the ordering and inventory management and other areas. Also covered is how to print high quality merchandise barcodes to avoid possible loss resulting from poor quality printing, and how to utilise barcodes as an effective channel to retrieve consumer data so as to strengthen consumer confidence. 

GS1 Hong Kong members enjoy the privileged priority to participate in our various industry events and workshops covering major industry trends such as omni-channel strategies and supply chain solutions. These events also provide business matching opportunities to facilitate members exploring various opportunities. Click for more details.

Normally it only takes three working days to process a membership application. A dedicated customer service hotline has been established to cater for members’ enquiries regarding any issues about the usage of the barcode and membership benefits.

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If you need a GS1 barcode then you need to join GS1 HK.
 

Join GS1 HK

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Stay ahead of the game by 'liking' the GS1 Hong Kong Facebook page. You'll receive regular updates and invites to all our events, making you among the first to know what is happening in the world of GS1.

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