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As retail stores reopen, a “new normal” of shopping situation awaits: limited number of shoppers in-store, social distancing and maintaining a sanitized shopping environment, etc. Although these measures protect shoppers, they also hinder the consumer experience, especially for those that requires try-before-buy, such as cosmetics. To break through the clutter, retailers must leverage smart technologies to “GO SMART” and bring new experience to the consumers.


GS1 HK is honoured to have invited the representatives from Innovation and Technology Commission to share the tips of the TVP application, and cases of SME who had successfully applied the funding to share how smart retail technologies drive its sales, developing the O2O business during the COVID-19.


GS1 Hong Kong will introduce novel solution that uses advanced technologies like AI, IoT and video analytics to gain consumer insights, and enable personalized shopping experience, improve demand forecasting, automate operations and strengthen in-store promotions. It is also a qualified solution under D-Biz funding subsidy  in the category of “Digital Customer Experience Enhancement”.

【GS1 Hong Kong GO DIGITAL Webinar】- Grasp the right time on TVP Funding Application – Tips and sharing from ITC start the Smart Retail during the COVID-19

Time: Topic: Speaker:
2:00pm – 2:30pm

Application for TVP – the Do’s and Don’ts

Mr. Bryan KOO

Assistant Manager (Innovation and Technology Fund)

Innovation and Technology Fund

2:30pm – 2:50pm

Introducing a Seamless O2O Smart Retail Solution

Ryan Ha

Manager, Business Development

GS1 Hong Kong

2:50pm – 3:10pm

Counterfeiting, Channel Management, Anti-Phishing in One

Chloe Lam

Manager, Business Development

GS1 Hong Kong

3:10pm – 3:25pm

All-rounded GS1 HK Digital Services

Dora Kit

Manager, Digital Services

GS1 Hong Kong

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