Product Identifier for eBay


Selling on eBay?

You'll need a Product Identifier

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How to become an eBay seller?


Why GS1 Barcodes Should be Used on eBay


Product identifiers increase the chances of a buyer finding your item.

According to eBay, product identifiers are required for product listing in most categories on eBay, otherwise sellers may risk misleading buyers.

To know more about the application of product identifiers and the required categories on eBay, please refer to below official link of eBay


Get Barcodes for Selling on eBay


1. Register as GS1 HK member

2. Log in to BarcodePlus – a product information management portal - to obtain barcode numbers with prefix ‘489’ that indicate the products are supplied by a registered company in Hong Kong

3. Enter the barcode numbers to list your products on eBay

3 membership categories:

Membership Category Number of Employees Entrance Fee (HK$) Annual Fee (HK$) Total (HK$)
A 1-9 3,980 3,980 7,960
B 10-99 9,290 9,290 18,580
C 100 or above 9,290 14,600 23,890

Become a member

Success Cases

BNM Group Company Ltd.

“The brands that BNM distributes are known for “high price-performance ratio” with…

Wellink Telecom Trading Limited

“eBay Sourcing Matching Platform takes our business international by selling onto…

Premier Living (Enterprises) Co. Ltd.

“Online retail will continue to grow exponentially in the digital era. Our e-shop…

New Life Psychiatric Rehabilitation Association

“GS1 Hong Kong created a perfect opportunity for us to scale up our…

About the company is the official website of Sa Sa International…