For e-commerce

Smoothening the online journey

E-commerce has evolved to the new phase of “O2O” (“online to offline”), in which consumers can scan the barcodes offline, obtain and finish their transactions online, and receive or pick up their purchases offline. To bring the best O2O experience to consumers, online retailers need to use the unique product identifier-barcodes as an effective conduit between bricks and clicks by seamlessly connecting online and offline channels.


An increasing number of e-commerce conglomerates such as Amazon, eBay and Tmall and search engine Google have started to demand GS1 barcode numbers to enhance search results, product identification and big data analytics.  Companies who are exploring online business nowadays will be to be asked for barcodes, GTIN or other GS1 product identifiers, especially for selling on online marketplaces.




GS1 Hong Kong’s BarcodePlus, a product and location information portal, which increases product online exposure as it enables product information sharing among multiple e-commerce platforms.


To know more about BarcodePlus, please click here.

To know more how GS1 Hong Kong helps e-commerce, click here.


If you need a GS1 barcode then you need to join GS1 HK.

Join GS1 HK


Exclusive DISCOUNT to GS1 HK Members

To Start Your Global e-Commerce Business @eBay

To expand overseas markets, salesmen used to join international exhibitions and showcase their products to solicit right agents / buyers. Now some experienced eBay sellers is going to help you, and you don't have to learn complicated e-commerce skills. Suppliers can expand an additional supply channel effortlessly through an easy-to-use and distinctive SoldEazy’s Sourcing Platform. There are many world-class sellers on eBay, who have knowledge of individual markets and expertise in selling goods around the world. You can easily make sales in scale via top-rated e-com sellers, as long as you have quality products and provide the right product information, capitalising on the e-commerce development.


The competitive advantages the SoldEazy’s Sourcing Platform include:

  • Official cooperation with eBay

  • Match sellers and suppliers efficiently

  • List onto eBay with one click

  • One-stop logistics/shipping solution

Learn More


Stay ahead of the game by 'liking' the GS1 Hong Kong Facebook page. You'll receive regular updates and invites to all our events, making you among the first to know what is happening in the world of GS1.