Amazon

If you want to list and sell a product on Amazon marketplace, for most categories, you’ll be asked to add an amazon product ID or barcode for Amazon – usually a GTIN, UPC or EAN.  Selling on Amazon? Need a Amazon product ID? GS1 numbers are now required.

Amazon barcodes are used to uniquely identify products in their catalogue

Retailers have been using our Global Trade Item Numbers or GTINs to identify their products for 40 years - they’re the numbers you see under a barcode. The GTIN, or Global Trade Item Number, is such industry-standard product identifier. GTINs are administered by and can be obtained through GS1. GTINs may also be referred to as UPCs (Universal Product Codes), EANs (European Article Numbers) or JANs (Japanese Article Numbers) and also includes ISBNs (International Standard Book Numbers – obtainable through your local ISBN Agency). GTIN (barcodes) for Amazon are no different, and can be used to uniquely identify all the information about specific products listed on the retailer site.

An industry-standard amazon product ID is required for sellers when creating new pages in the Amazon.com catalogue. These amazon product ID are GS1 barcode numbers or Global Trade Item Numbers (GTINs). These are the unique numbers from GS1 that help Amazon and buyers to identify new or existing products in the vast Amazon catalogue. These same numbers appear beneath the barcodes on most products in the world. They all come from GS1 and provide unique identification for those products.

This is something that Amazon needs from the seller so that they can improve the quality of their product catalogue. By doing this correctly, and assigning barcodes for Amazon, sellers can help to maintain the high quality shopping experience buyers have come to expect from the Amazon marketplace.

Amazon may verify the authenticity of product GTINs by checking the numbers against GS1 services such as the GS1 Global Electronic Party Information Registry (GEPIR) database. GTINs that do not match the information provided by GS1 may be considered invalid, which may result in Amazon removing your Seller rights

Amazon recommends obtaining your GTINs directly from GS1 (and not from other third parties selling GTIN licenses) to ensure that the appropriate information is reflected in the GS1 database.

For full instructions please read the latest Amazon announcement.
 

Getting GS1 bar
code numbers from GS1 Hong Kong will ensure the numbers are unique and enable you to sell on all Amazon sites across the world. Products can also be sold through shops by simply adding barcodes to the package.

First Thing First…
Getting GS1 barcode numbers from GS1 Hong Kong will ensure the numbers are unique and enable you to sell on all Amazon sites across the world. Products can also be sold through shops by simply adding barcodes to the package.

Join GS1 Hong Kong today to create unique GS1 barcode numbers or GTINs for your products.

GS1 Hong Kong is part of the global not-for-profit GS1 organisation. We work with members to continually develop standards to keep pace with the changing requirements for online marketplaces, supporting members to grow their business, locally and internationally.

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